This  Social Media Analytics Market  report has been prepared by considering several fragments of the present and upcoming market scenario. The market insights gained through this market research analysis report facilitates more clear understanding of the market landscape, issues that may interrupt in the future, and ways to position definite brand excellently. It consists of most-detailed market segmentation, thorough analysis of major market players, trends in consumer and supply chain dynamics, and insights about new geographical markets. The market insights covered in Electric Enclosure  report simplifies managing marketing of goods and services effectively.

Data Bridge Market Research analyses the global social media analytics market, which was USD 5.71 billion in 2023, is expected to reach USD 58.29 billion by 2031, at a CAGR of 33.70% during the forecast period 2024-2031.

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Market Overview:

The social media analytics market is experiencing robust growth, fueled by the widespread adoption of internet-connected tablets and mobile phones. The continuous rise in social media user numbers further contributes to this trend. Organizations are increasingly prioritizing sales evaluation to strengthen their market presence, driven by a growing awareness of affordable, high-quality products, and the demand for swift service delivery. These factors collectively contribute to the anticipated expansion of the social media analytics market in the coming years.

Some of the major players operating in the Social Media Analytics Market are

Orcale (U.S.), IBM (U.S.), SAS Institute Inc. (U.S.), Salesforce, Inc. (U.S.), Adobe (U.S.), Cision US Inc. (U.S.), GoodData Corporation (U.S.), Simplify360 Inc. (India), Quid. (U.S.), Qualtrics (U.S.), Talkwalker(U.S.), Brandwatch (U.K.), Digimind (France)

 

 

Global Social Media Analytics Market Scope

The global social media analytics market is segmented on the basis of type, deployment model, organization size, analytical type, application and industry vertical. The growth amongst these segments will help you analyze meagre growth segments in the industries and provide the users with a valuable market overview and market insights to help them make strategic decisions for identifying core market applications.

Type

  • Software
  • Software as a service (SaaS)
  • On-premise
  • Services
  • Professional
  • Managed
  • Mode
  • Social Media Measurement/Listening and Analytics

 Deployment Model

  • On-Premises
  • Cloud

Organization Size

  • Large Enterprises
  • Small and Medium-sized Enterprises (SMEs)

Analytical Type

  • Predictive
  • Prescriptive
  • Diagnostic
  • Descriptive

Application

  • Sales and Marketing Management
  • Customer Experience Management
  • Competitive Intelligence
  • Risk Management and Fraud Detection
  • Public Safety and Law Enforcement
  • Others

 Industry Vertical

  • Banking, Financial Services and Insurance (BFSI)
  • Telecommunications and Information Technology (IT)
  • Retail and E-commerce
  • Healthcare and Life Sciences
  • Media and Entertainment
  • Government and Defense
  • Travel and Hospitality
  • Others

 

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Table of Content:

Part 01: Executive Summary

Part 02: Scope of the Report

Part 03: Global Social Media Analytics Market

Part 04: Global Social Media Analytics Market Sizing

Part 05: Global Social Media Analytics Market Segmentation By Product

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

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