This Shortenings market report has been prepared by considering several fragments of the present and upcoming market scenario. The market insights gained through this market research analysis report facilitates more clear understanding of the market landscape, issues that may interrupt in the future, and ways to position definite brand excellently. It consists of most-detailed market segmentation, thorough analysis of major market players, trends in consumer and supply chain dynamics, and insights about new geographical markets. The market insights covered in Shortenings report simplifies managing marketing of goods and services effectively.

Data Bridge Market Research analyses that the global shortenings market will project a CAGR of 4.67% for the forecast period of 2021-2028. 

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Market Overview:

Rising focus on development and consumption of fat-free food products and surge in the awareness in regards to maintaining health and fitness are the major factors fostering the growth of the market. Changing lifestyle, growing technological advancements in the field of food technology and rising demand for plant-sourced shortenings over animal-sourced shortenings are other important factors acting as market growth determinants. Developing tastes and preferences of consumers will further induce growth in the market value.

Some of the major players operating in the Shortenings market are Namchow Chemical Industrial Co., Ltd., Cargill, Incorporated., «NMGK» Group, FUJI OIL CO., LTD., Yildiz Holding Inc., Conagra Brands, Inc., ADM, Bunge Limited, Wilmar International Ltd, Ventura Foods, IFFCO, AAK AB, Associated British Foods plc, The J.M. Smucker Company, Nutiva Inc., Premium Vegetable Oils Sdn Bhd, FEDIOL aisbl, INTERCONTINENTAL SPECIALTY FATS SDN. BHD., Manildra Group and Natu'oil Services Inc among others.

Global Shortenings Market Scope

The shortenings market is segmented on the basis of source, raw materials, process, form, certifications, nature, ingredients, variant, distribution channel, application and end use. The growth among segments helps you analyse niche pockets of growth and strategies to approach the market and determine your core application areas and the difference in your target markets.

  • On the basis of source, the global shortenings market is segmented into vegetable and animal.
  • On the basis of raw materials, the shortenings market is segmented into soybeans, rapeseeds, sunflower seeds, palm and palm kernel, maize, coconut, castor, linseed, groundnut, cotton and sesame.
  • On the basis of process, the shortenings market is segmented into fractionisation, hydrogenation, interesterification and edible oil production process.
  • On the basis of form, the shortenings market is segmented into solid and liquid. Solid segment is sub-segmented into powder and block.
  • On the basis of certifications, the shortenings market is segmented into organic, non-GMO, vegan, kosher and gluten-free.
  • On the basis of nature, the shortenings market is segmented into organic and conventional.
  • On the basis of ingredients, the shortenings market is segmented into oil, lard, tallow, butter and others.
  • On the basis of variant, the shortenings market is segmented into liquid, solid, all-purpose, cake/icing, emulsified, high stability and others.
  • On the basis of distribution channel, the shortenings market is segmented into direct/B2B and indirect/B2C. Indirect/B2C segment is sub-segmented into store-based channel and online retailers. Store-based channel segment is further bifurcated into hypermarket/supermarket, convenience stores, modern grocery stores, discount stores, traditional stores and others.
  • On the basis of application, the shortenings market is segmented into bakery, confectionary, ice cream, dairy, snacks and savoury, animal feed, non-edible hard fats, frying and others.
  • On the basis of end use, the shortenings market is segmented into retail/household, food service/HoReCa and food processor.

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Table of Content:

Part 01: Executive Summary

Part 02: Scope of the Report

Part 03: Global Shortenings Market Landscape

Part 04: Global Shortenings Market Sizing

Part 05: Global Shortenings Market Segmentation By Product

Part 06: Five Forces Analysis

Part 07: Customer Landscape

Part 08: Geographic Landscape

Part 09: Decision Framework

Part 10: Drivers and Challenges

Part 11: Market Trends

Part 12: Vendor Landscape

Part 13: Vendor Analysis

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